In "Donskoy Tabak" confident that it is always the color pink was popular among women of different ages, not just young people, as a symbol of youth and beauty. The main slogan "Think in the style of Kiss," Gee came after 2007, remained the same.
In order to avoid another scandal with FAS, the campaign strongly emphasizes its focus on adult audiences. However, in published print shows blond with ice cream mixed in the hands and signature: "If not, but feel like, we can." Near as large - tutu Kiss cigarettes. The emphasis is not placed on the horns of ice cream, but on cigarettes. Creators stress that the model snyavsheysya in advertising for 25 years. True, it does not prevent it be an example to minors.
Trademark Kiss owned British company Innovation Tobacco Company. Since 2005, production and promotion of cigarettes in Russia is a company "Donskoy Tabak, a member of a multidisciplinary Holding Group AGROKOM." Kiss range lineup consists of tastes: Dream, Romantic, Menthol, Fresh Apple, Energy. Contents pitches from 3 to 5 mg / signals., Nicotine - from 0.3 to 0.5 mg / signals.
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